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Kurs

Greenwashing with an ESG Perspective: Marketing and Communication

ESG Certification – Module 3

7

timer

7995 NOK.

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This course is a part of our five-module ESG Certification, a comprehensive education program giving you the tools needed to become ESG-compliant, as well as positioning you and your company for the benefits that comes with proper ESG work.  

Content 

The ESG courses provide a comprehensive introduction to ESG (Environmental, Social, and Governance) and its significance for businesses. ESG refers to companies' sustainable and responsible practices across various societal domains, encompassing environmental impact, social aspects, and good corporate governance. 

We provide an in-depth overview of the legal framework for ESG reporting, encompassing the Norwegian Annual Accounts Act (årsregnskapsloven), requirements under the Accounting Act (regnskapsloven) incorporating CSRD and the Taxonomy Regulation (taksonomiforordningen), as well as the Disclosure Regulation (offentliggjøringsforordningen) and Marketing Act's (markedsføringsloven) requirements for reporting and communication of sustainability-related assessments. 

In this context, we delve into the requirements for environmental, social issues, and corporate governance, addressing the unique challenges within each area, particularly the organizational aspects related to reporting and delivering on these domains. We further explore the qualitative and quantitative reporting requirements, as well as a practical approach to how enterprises can conduct a dual materiality analysis (dobbelt vesentlighetsanalyse) for their global value chain and utilize these assessments as a foundation for strategic evaluations. Emphasis is also placed on actions companies can take to improve sustainability-related
parameters and the change management this necessitates. 

Finally, the program directly focuses on significant reputation factors and how they can offer strategic advantages (yet also represent legal and financial risks) as part of a company's DNA in branding and external communication. 

Module 3: Greenwashing with an ESG Perspective: Marketing and Communication  

Among others, the module covers the following main topics:  
  • Development of marketing and communication strategies with ESG focus 
  • Combatting greenwashing  
  • Credible communication of sustainable initiatives 
  • Workshop and dilemma discussions 

Certification  

This course is part of a certification process where participation in all modules is necessary to achieve certification. 

For those seeking specialized knowledge in specific areas, participation in individual modules such as this one, is now possible. The course's purpose is to motivate, inspire, and better equip you to fulfill your role within your organization. 

Target Audience  

This program is designed for individuals aiming to work professionally with ESG within their organizations, requiring a comprehensive understanding of all central aspects, including legislative developments, reporting requirements, as well as management, strategy, and communication. 
This may include board members, corporate lawyers or risk managers, CSR officers, finance and accounting managers, lawyers or legal assistants, or strategy and management consultants seeking a deeper understanding of the ESG field to lead, implement, or advise on ESG within businesses and organizations. 
The certification is based on presentations, workshops, and discussions. The course will be thought in English, but many of the topics will have a focus towards implementing ESG in Norwegian companies and practices.  

Materials  

You will gain access to course presentations and other relevant materials through JUC's online material portal. 

Vil du vite mer?

Hvis du har spørsmål eller vil vite mer, kan du kontakte oss.

Customer support
Mobil: 37 41 85 51
Email: juc@juc.no

Hold deg oppdatert

Er du fullt oppdatert på nye regler, lover og praksis - og ikke minst har du verktøyene til å håndtere dem? Velg de rettsområdene du ønsker å bli informert om, og motta juridiske nyheter som ruster deg for morgendagens oppgaver.

Kompetanseutvikling

Hos JUC finner du juridiske kurs innenfor et bredt spekter av arbeidsområder. Vi tilbyr både grunnkurs og spesialiserte kurs som kan godkjennes som obligatorisk etterutdanning.

Våre kurs undervises av ledende norske og internasjonale eksperter som gir deg innsikt i aktuelle utfordringer og muligheter innen ulike rettsområder. Du vil få konkrete verktøy som du kan anvende i ditt daglige arbeid, samt et unikt innblikk i ny lovgivning, rettspraksis og forvaltningspraksis med fokus på betydningen for ditt spesifikke arbeidsområde.

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